• Plan and execute digital marketing campaigns for Codly’s services, products, and projects
• Create and publish engaging content across Instagram, LinkedIn, Facebook, YouTube, and other relevant platforms
• Set up, manage, and optimize paid advertising campaigns
• Develop strategies to increase reach, views, likes, comments, shares, followers, and engagement
• Research trending topics, content formats, hashtags, competitors, and audience interests
• Create promotional campaigns for Codly’s web, mobile, AI/SaaS, automation, and other technology services
• Track campaign performance and prepare weekly reports on reach, engagement, leads, and conversions
• Experiment with different creatives, audiences, messaging, and platforms to improve performance
• Identify opportunities to increase Codly’s online visibility and generate qualified leads
• Collaborate with the design and technology teams to turn products and projects into compelling marketing content
Qualifications & Requirements
• Strong practical understanding of digital marketing and social media marketing
• Must know how to create, publish, and promote content professionally
• Hands-on knowledge of Meta Ads / Instagram Ads and LinkedIn Ads is highly preferred
• Ability to understand campaign metrics such as reach, impressions, CTR, engagement rate, CPC, and conversions
• Strong content creation, copywriting, and communication skills
• Ability to identify trends and create content that can generate high engagement
• Basic understanding of Canva or other creative tools
• Analytical mindset with a focus on measurable results
• Prior experience running campaigns, growing a page, promoting a product, or generating engagement will be a strong advantage
• Candidates should be able to demonstrate previous marketing work, campaigns, pages, or results where possible
Technologies & Competencies
Digital Marketing
Social Media Marketing
Meta Ads
Instagram Marketing
LinkedIn Marketing
Paid Advertising
Content Creation
Copywriting
Campaign Management
Audience Growth
SEO
Analytics
Canva
Lead Generation
Performance Marketing